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daybyday®


DayByDay™ is the brand from the W&T project which aims to move into the mid-high end of the fashion market, a market governed by a single rule: what’s fashionable today will already be old tomorrow.





In this context the ecological disposable fabric used in Wear&Toss™ products is the ideal material for clothing items which should and must necessarily end their life within a single season.

Focus on

Elastic
One of the unique features of Wear&Toss fabric is its excellent elasticity (an intrinsic property of the material) w...
Sport
Single-use t-shirts that can be disposed of after use. WEAR&TOSS sports underwear solves the problems of repeated wa...
Inexpensive
The revolutionary technology used by Wear&Toss reduces production costs when compared to more traditional cotton pro...
Stable
Wear&Toss products do not release fibres or dust particles as the microfilaments which make up the fabric are highly...
Raw materials
WEAR&TOSS is an innovative family of fabrics that use fibres taken from renewable sources such as cellulose, beetroo...

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