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W&T Brand Management


W&T is the main brand for the project which includes Wear&Toss™, T-Shirt Way™ and DayByDay™. Each of these products is different in type, sector and application. They are used to offer single-use clothing, accessories and semi-finished fabrics to families, companies and institutions. W&T is the part of the project dedicated to brand building and the development and co-ordinated, integrated expansion of each of the other brands.




Focus on

Project
Wear&Toss is a new concept for inexpensive ecological clothing designed to be worn and disposed of simply and quickl...
Raw materials
WEAR&TOSS is an innovative family of fabrics that use fibres taken from renewable sources such as cellulose, beetroo...
Charities
Large international charities like The Red Cross, UNICEF and the WFP deal on a daily basis with large-scale humanitarian...
Disposal
The most revolutionary characteristic of the 100% biodegradable WEAR&TOSS product is that it can be recycled or comp...
Sustainable Development
The concept of sustainable development is based on a very precise aim, to improve economic and social conditions by inte...

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